Malcolm Gladwell ns2In hmolscience, Malcolm Gladwell (1963-) is an English-born Canadian writer noted for his 1996 to present publications on laymanized social physics, his 2000 The Tipping Point, in particular, being his most famous work.

In 1996, Gladwell penned a New Yorker article entitled "The Tipping Point" discussing tipping point theory in social terms.

In 2000, Gladwell expanded on his article into the book The Tipping Point, which introduced Mark Granovetter, Robin Dunbar, six degrees of separation, connectors, etc., style social physics like theory to the lay public, and therein became Amazon's best-selling book of the 2000s, owing to his fun presentation method of laymanizing classic sociological, epidemiological, and human physics type studies into a easy to read style for digestible for the general public.

In his work, he popularizes and discusses topics such as the Dunbar number; the idea of social ‘tipping points’; the components of social networks, i.e. people acting as connectors, mavens, or salesman; American neuroscientist William Condon’s 1960s studies of ‘cultural microrhythms’ or human micromovements, i.e. the rhythms of human interactions when studied at the 1/45th of a second frame-by-frame scale, the psychology of stickiness factors in relations to attention spans.

In 2005, Gladwell published the followup book Blink, one of the focal points of the book been the marriage stability measurements of American mathematical psychologist John Gottman. [2]

In 2008, Gladwell, in his Outliers digs into the mechanics of genius development, wherein he finds that scientific geniuses, sports stars, musical greats, and billionaire entrepreneurs all have the common factor of 10,000 project input hours. [3]
Social Physics (Gladwell)
Gladwell’s iconic 2001 “tipping point” match image; possibly inspired from the string of burning matches on Mark Buchanan’s 2000 Ubiquity: Why Catastrophes Happen, both of which allude, seemingly via allegory, Buchanan more directly than Gladwell, , e.g. Buchanan’s assertion that the “forces” behind the nineteen-year-old Bosnian Serb Gavrilo Princip, a member of the terrorist organization Black Hand, acting or “working” to pull the trigger of a gun pointed at Austro-Hungarian archduke Franz Ferdinand, thereby “tipping” history into WWI and then WII, to the premise that small but significant social heat like triggers work or act as social activation energy barrier surmounters.

Gladwell was 11 he would frequently wander around the offices at the University of Waterloo where his father was professor emeritus of mathematics, which is said to have stoked his interest in reading and libraries. [4] In 1984, Gladwell completed a BA in history at the University of Toronto, after which he spent the next decade or so working as a journalist for various publications covering a mixture of science, business, and fashion.

In 1996, Gladwell started at The New Yorker with the desire to "mine current academic research for insights, theories, direction, or inspiration." Gladwell gained popularity with two New Yorker articles, both written in 1996: "The Tipping Point", on epidemic tipping points, and "The Coolhunt", and the science of studying what is cool. These two pieces would become the basis for Gladwell's first book, The Tipping Point, for which he received a $1 million advance. When asked for the process behind his writing, he said "I have two parallel things I'm interested in. One is, I'm interested in collecting interesting stories, and the other is I'm interested in collecting interesting research. What I'm looking for is cases where they overlap." [5]

The following are noted quotes:

“I am explicitly turning my back on, I think, these kind of empty models that say, you know, you can be whatever you want to be. Well, actually, you can’t be whatever you want to be. The world decides what you can and can’t be. And the appropriate place to provide opportunities is at the world level, not the individual level.”
— Malcolm Gladwell (c.2008) (Ѻ)

1. Gladwell, Malcolm. (2000). The Tipping Point: How Little Things can make a Big Difference. Little, Brown, and Co, 2006.
2. Gladwell, Malcolm. (2005). Blink: the Power of Thinking without Thinking. Little, Brown, and Co.
3. Gladwell, Malcolm. (2008). Outliers: the Story of Success. Hachette Digital, Inc.
4. Grossman, Lev. (2008). "Outliers: Malcolm Gladwell’s Success Story". Time, November 18, 2008.
5. Jaffe, Eric. (2006). “Malcolm in the Middle”. APS Observer. March.

External links
Malcolm Gladwell – Wikipedia.

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